BMW – AR Pull Up Banners
Client: BMW (Westside)
Website: https://www.westsidebmw.com.au/
Project: AR-enabled pull up banners for retail display
Client Overview:
Westside BMW is a leading Australian BMW dealership.
Objective:
Westside BMW wanted to give shoppers who were looking at vehicles in a retail shopping centre an engaging way to get content and connect with its sales team.
Solution:
Orpington Omni Media worked with Westside BMW to put AR pull up banners into a retail sales display in Indooroopilly Shopping Centre. The banners played official BMW sales video and then sent consumers to BMW-branded contact forms, where they could request more information, which was sent automatically, and/or book a test drive.
Click here to see how BMW used AR in a BMW M5 launch brochure.